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Business Discoveryvalue propositionpositioningpricing

Value Proposition Validation

Test how a target audience perceives your offering — clarity, resonance, and price sensitivity.

7 questions~15 min to complete

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Create a draft interview from this template, then customize it before publishing.


Questions

1.

In your own words, what do you understand our offering to be?

No right or wrong answer — we want to hear how our message landed, not how we pitched it.

Long textRequired
2.

What problem does it solve for you, if any?

If it does not solve a problem for you specifically, tell us that too.

Long textRequired
3.

How does this compare to how you currently handle that problem?

Think about your current tools, processes, or workarounds.

Long textRequired
4.

What would you see as the main benefit of using this?

If you had to explain the benefit to a colleague in one sentence, what would you say?

Long textRequired
5.

What would make you hesitate or walk away?

Think about risk, complexity, trust, timing, or competing priorities.

Long textRequired
6.

How does the price feel relative to the value you would expect to receive?

Based on the price we shared with you — or, if no price was given, your estimate of what something like this would cost — how does it feel relative to the value you'd expect?

Rating scaleRequired
7.

What would need to be true for you to become a customer?

Name the conditions — a feature, a proof point, a price point, or a change in your own situation.

Long textRequired

What you'll get

After each completed session, Mayetik generates a structured AI summary. Here's an example of the output format — the actual content reflects each respondent's answers.

Sample AI summary

Key themes from this session

The respondent's answers highlighted three recurring themes — each supported by specific examples drawn from their experience. The summary captures what was said, not what was expected.

Standout insights

Two responses stood out as unusually detailed and pointed to an area worth following up on. The full text of each answer is preserved below the summary.

Suggested next steps

Based on the patterns in this session, the AI identified three concrete actions for the project team to consider. These are drawn directly from the respondent's own suggestions.

Generated from 7 questions · ~15 min session


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The template will be created as a draft interview, so you can adjust the title, questions, and wording before publishing.