{
  "title": "Customer Segment Discovery",
  "description": "Understand who your customers are, what drives them, and how they make decisions.",
  "language": "en",
  "questions": [
    {
      "hint": "Help us understand your job — what are you accountable for and what does success look like?",
      "text": "Describe your role and the kind of decisions you make day-to-day.",
      "type": "text",
      "order": 1,
      "required": true
    },
    {
      "hint": "Describe each priority in a sentence or two — what it is and why it matters this year.",
      "text": "What are your top three priorities this year?",
      "type": "text",
      "order": 2,
      "required": true
    },
    {
      "hint": "Name the products, platforms, or services you rely on most heavily.",
      "text": "What tools or services are you spending the most time or money on in this area?",
      "type": "text",
      "order": 3,
      "required": true
    },
    {
      "hint": "Describe the situations, blockers, or frustrations that derail you.",
      "text": "What does a bad day look like in your role?",
      "type": "text",
      "order": 4,
      "required": true
    },
    {
      "hint": "Think about sources — communities, newsletters, peers, search, vendors, or conferences.",
      "text": "Where do you go when you need to find information or solve a new problem?",
      "type": "text",
      "order": 5,
      "required": true
    },
    {
      "hint": "Peers, analysts, vendors, review sites, or something else?",
      "text": "Who do you trust most when evaluating new tools or approaches?",
      "type": "text",
      "order": 6,
      "required": true
    },
    {
      "hint": "Think about the conditions — a price change, a better alternative, a change in your needs, or a bad experience.",
      "text": "What would make you switch from something you already use?",
      "type": "text",
      "order": 7,
      "required": true
    },
    {
      "hint": "An unexpected result, a shift in priorities, a new challenge, or something you learned.",
      "text": "What has surprised you most recently in your work — something you did not expect?",
      "type": "text",
      "order": 8,
      "required": false
    }
  ]
}